An Advocate, Researcher, Consultant & Strategist.
Always looking for
opportunity
to make a change.
The sustainable way.

This is me
My Ethos: ARCS (Advocacy, Research, Consultancy, Strategy)
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Advocacy: Championing sustainable business and social sustainability to create substantial impacts.
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Research: Employing evidence-based strategies and global perspectives to solve business challenges.
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Consultancy: Providing tailored solutions, informed by cross-sector experience and a deep understanding of diverse global business landscapes.
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Strategy: Developing innovative, long-term plans focused on growth and sustainability, aligning with evolving business needs.
My ethos is shaped by experiences across 28 countries, with significant engagements in China, New Zealand, Malaysia, and Japan, which enhance my global business acumen.
With over a decade of professional experience, including recognition as a Microsoft BizSpark (Startups) participant, I hold a Master's in Applied Management and a Bachelor of Business in International Business. My globally recognised research on Sustainable Business Model Innovation, downloaded across 6 continents, informs my approach to innovating for business and sustainability.
Through my ARCS framework, I offer more than just expertise; I bring a unique blend of global insights and innovative thinking, aimed at making a meaningful and competitively advantageous business impact.
Sustainability Strategy Research
Applied Management
Analysis International Business
Innovation Advice
Creative Collaboration

I write about business,
provide resources,
and advise businesses
big and small.
What Sets Me Apart: Holistic Approaches & Practical Expertise
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Solution-Focused: Addressing business challenges with a focus on sustainable innovation, offers comprehensive solutions tailored to modern market dynamics.
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Applied Management Expertise: Specialising in practical solutions with an international perspective, catering to a diverse global clientele.
My Consultancy: Personalised & Globally Networked
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Network & Foundations: Enriched by a global network of professional experts, ensuring a well-rounded perspective.
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Personalised & Global: Tailored to meet unique challenges, offering personalised service with a global outlook.
How I Work: Sustainable, Strategic, & Globally Informed
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Future-Focussed & Creating Shared Value: Integrating sustainability into every business facet empowers organisations to adapt to changes and market trends for resilience and competitive future readiness that is profitable.
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Comprehensive Strategies: Utilising the ARCS framework and leveraging diverse sector experience guides businesses towards sustainable, long-term success.
Partner With Me: Collaborative Success
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More Than Service: Aiming to be a partner on your path to sustaianbility success.
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Let's Connect: Explore the site and embark on a transformative journey toward long-term success.